WWF and Will Young 'What the world needs now is love'
WWF and Will Young release breath-taking new TV ad to make the planet ‘number one’ this Christmas
COPYRIGHT:c. Anthony Dickenson / WWF-UK Original elephant photo c. David Lloyd
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
With staggering figures revealing that global wildlife populations have declined by over 50% since 1970, singer Will Young is asking people to show the world some love this Christmas as part of WWF’s #WorldNeedsLove innovative campaign.
The stunning ad, featuring Will Young’s unique rendition of an iconic song, premiered as a special 3 minute takeover during the advert break for Alan Carr’s Chatty Man show on Channel 4 – a global first for the conservation organisation.
COPYRIGHT:Ⓒ Anthony Dickenson
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
Will’s exclusive version of the classic hit by Burt Bacharach ‘What the World Needs Now is Love’, highlights both the beauty and fragility of our planet - and the urgent need to protect it. An awe-inspiring video accompanies his vocals, showcasing some of nature’s most incredible landscapes and species, and startling facts including:
- As few as 3,200 tigers are left in the wild
- 97% of our oceans are unprotected
With this huge decline in wildlife populations happening since the song was first released in 1965, this is a wake-up call for us all – we’re living as though we have more than one planet at our disposal.
COPYRIGHT:Ⓒ Anthony Dickenson / WWF-UK Original tiger photo c. Anup Shah/naturepl.com
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
Speaking about the song, Will Young, whose passion for wildlife and the environment began at a young age, said: “It’s shocking to think that in my lifetime global wildlife populations have declined by over 50% and our forests and oceans remain at risk. If we actually stop and think about that, it’s a real wake up call. Ultimately that’s what the world needs now – every single one of us to take action and protect our world for future generations.”
This innovative campaign created with Globe, Universal Music’s Creative & Commercial Partnerships division, aims to inspire the UK public and raise vital funds to support WWFs work to protect the natural world.
Find out more and donate at: worldneedslove.wwf.org.uk
Join the conversation at #WorldNeedsLove
WWF and Will Young release breath-taking new TV ad to make the planet ‘number one’ this Christmas
COPYRIGHT:c. Anthony Dickenson / WWF-UK Original elephant photo c. David Lloyd
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
With staggering figures revealing that global wildlife populations have declined by over 50% since 1970, singer Will Young is asking people to show the world some love this Christmas as part of WWF’s #WorldNeedsLove innovative campaign.
The stunning ad, featuring Will Young’s unique rendition of an iconic song, premiered as a special 3 minute takeover during the advert break for Alan Carr’s Chatty Man show on Channel 4 – a global first for the conservation organisation.
COPYRIGHT:Ⓒ Anthony Dickenson
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
Will’s exclusive version of the classic hit by Burt Bacharach ‘What the World Needs Now is Love’, highlights both the beauty and fragility of our planet - and the urgent need to protect it. An awe-inspiring video accompanies his vocals, showcasing some of nature’s most incredible landscapes and species, and startling facts including:
- As few as 3,200 tigers are left in the wild
- 97% of our oceans are unprotected
With this huge decline in wildlife populations happening since the song was first released in 1965, this is a wake-up call for us all – we’re living as though we have more than one planet at our disposal.
COPYRIGHT:Ⓒ Anthony Dickenson / WWF-UK Original tiger photo c. Anup Shah/naturepl.com
All photos can only be used in the immediate context of positively and explicitly promoting WWF.
Speaking about the song, Will Young, whose passion for wildlife and the environment began at a young age, said: “It’s shocking to think that in my lifetime global wildlife populations have declined by over 50% and our forests and oceans remain at risk. If we actually stop and think about that, it’s a real wake up call. Ultimately that’s what the world needs now – every single one of us to take action and protect our world for future generations.”
This innovative campaign created with Globe, Universal Music’s Creative & Commercial Partnerships division, aims to inspire the UK public and raise vital funds to support WWFs work to protect the natural world.
Find out more and donate at: worldneedslove.wwf.org.uk
Join the conversation at #WorldNeedsLove
